There’s a lot of fuss surrounding social media these days. If you still haven’t jumped on the bandwagon and aren’t sure why so many people are making such a big deal about it, here are a few key benefits of creating a Social Network for your Event.

  • Build a social destination to create an industry specific community.
  • Foster conversations, drive action and build attendee numbers.
  • Provide a secure environment for steering committee members to share ideas.
  • Provide a forum for members to form specific industry groups.
  • Foster innovation and development through professional networking.
  • Listen to your audience and tailor your association and event to suit their needs.
  • Raise awareness of your association and event brand.
  • Build your associaiton and event reputation.
  • Enhance your members contacts and personal relationships.
  • Share information with like-minded people.
  • Conduct market research.
  • Provide sponsors and exhibitors with increased exposure.
  • Provide additional revenue streams through sponsorship sales.

This benefits really are never ending once you start to consider the possibilities…